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To help you quickly find posts on specific aspects of Facebook business marketing that I have curated, click one of the subjects below. See more links under the Find tab.
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Have you come to the realization that not all social media networks are created equally when it comes to generating business? Do you know which social networks are the best social networks for busine…
On Facebook, focus on the following types of content:
Facebook has been continually expanding its ad-targeting options, and Facebook advertising platform Qwaya created an infographic that offers information on all of the choices available to marketers on the social network.
Huge and interesting and complex infographic to explain Facebook ad targeting. No wonder it's hard to grasp.
Are you looking for ways to increase conversions from social media? This article shows five ways to improve social media tactics based on human behavior.
Read about how to spur action by teasing your followers, putting others first, showing not telling, presenting social proof and creating urgency.
Do you want to target your Facebook ads more effectively? This article shows how Facebook Audience Insights makes sure your ad reaches the right users.
Great tutorial on how to use Facebook Insights in your marketing.
Post by Rohan Ayyar E2M Solutions Remember the uproar when Facebook launched the Timeline in 2011? Half the world declared they hated it and were going to quit Facebook forever. Fast forward to 2014. Facebook is still the largest social media platform...
I'm scooping this post just for graphic. Wow, look at those numbers. Get out your camera.
Separating fact from fiction: research from Agorapulse tells the real story of Facebook Organic Reach by Industry
See what areas are up, steady or down in organic reach on Facebook. Infographic.
Do you want to create blog posts people can't help but share? This article shows how to use Facebook to find ideas for shareable blog content.
4 interesting ways in which you can use Facebook to test-market images and concepts to use in blog posts.
Earlier this month, Facebook dropped a bombshell by not only acknowledging that Facebook pages’ organic reach was declining but also by telling us we shouldn’t expect them to recover.
What can you do about Facebook's declining reach?
1 – increase volume and quality at the same time;
2 – increase engagement.
Recently, many businesses have had questions about the organic reach of their Facebook Pages. Today, we’d like to provide some answers.
Q and A on why organic reach is declining of Facebook.
This social media tutorial will cover how to submit a request for Facebook Fan Page for Verification. Verified Fan Pages have a blue badge on their profile.
If your Facebook page has more than 20, 000 Fans or if you are famous, read this.
I did not know there was such a think as Facebook verification until I read this post.
If you've been listening to the chatter lately, you may be convinced that Facebook page likes no longer matter. Or they matter less than they once did. Allow me to disagree. In my opinion, Facebook page likes still matter. In fact, they may matter more than they ever did before. [Tweet "Don't listen to the…
Click to learn why Likes still matter.
Facebook now provides a goldmine of demographic targeting power thanks to the new Core Audiences feature. Here is everything you need to know...
Tips from a pro at Facebook Ads
You have more control over the results of Facebook ads than at the Blackjack table, so this investment could be the risk your business should be taking.
Improve your bidding on Facebook Ads with this cheatsheet.
Did you know you can split test Facebook Page posts and your Facebook ads? This article shows how to test Facebook posts and ads for best results.
Split testing (also known as A/B testing) is the best way to make sure every status update gets maximum engagement and every ad is optimized for conversions.
Need Better Results on Facebook....Try This///
Would you like to improve your Facebook marketing? This article shows the latest Facebook marketing tips the pros use to boost their Facebook marketing.
Did you know that commenting about a news story on your Facebook business page might bring you to the attention of journalists? Learn about this and 5 other tips to leverage Facebook for your business.
Do you want to lower Facebook ad costs and increase conversions? This article shows 3 Facebook targeting options to pinpoint the best audience for your ads.
Refine your Facbook ad targeting - with demographics, interest and behavior - to get better results.
Facebook and paid search are often viewed as competitors for advertising, but a study commissioned by the social network and conducted by Kenshoo, a Strategic Preferred Marketing Developer, analyzed two weeks’ worth of adding Facebook ads to paid search campaigns by Experian, finding better performance and lower costs per acquisition.
Detailed info about the company Experian using both paid search and Facebook ads. Worth a look if you are advertising on Facebook.
Facebook Audience Insights is a powerful tool to help businesses learn more about their fans and customers and apply that to improve ad targeting...
Detailed post about Facebook's audience insights and what them mean about you is connected to your business.
LikeAlyzer helps you to measure and analyze the potential and success rate of your Facebook Pages. Get your review today!
Slick new tool to get fast feedback on your FB page. Run your page through it for free.
Is traffic from your social media sites activity converting to real business? Check out how you can accurately track it.
I'm newly passionate about tracking conversions to goals on a website. This is a great, simple explanation of how to do that for your social media accounts like Facebook.
If you buy Facebook likes the wrong way it can be damaging, buy them the right way and it's very worthwhile, check how to do it the best way.
Should you buy Likes on Facebook? "This means that you do have to buy likes if you want to grow quickly. Buying likes from spammy sites that will give you hundreds of thousands of irrelevant fans for a low cost is actually a very high cost measure, because it is damaging to your brand."
Learn how to get the right Likes.
Do your fans feel like they know you? This article show community managers how to use four traits to win audience engagement and help their business thrive.
Tips you probably know but that bare repeating.
Local internet marketing is becoming more complex by the day, which makes it hard for local businesses, and even marketers, to figure out the most effective way to spend their marketing dollars. I asked 7 experienced local Internet marketers for help, by asking them one question: “If you are given a budget of $900/month to [...]
Different ideas from local marketing pros on how to launch a local business.
In the spirit of giving (since it is caring, after all), here are my top three free Facebook marketing hacks that have helped me help my clients.
Facebook hacks -- Target Fan segments without paying, schedule a shared post and add Call to action to Facebook ads....
Build a successful Facebook page by combining these tips on cover and profile images, the about section, 3rd party apps for custom tabs, and posting updates
Basic tips, but worth a review. Note the importance of image sizing.