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Facebook for Business Marketing
Facebook for Business Marketing is a compilation of curated posts on both free and paid ways to use Facebook to market your small business. Click image or title to see full post. Use categories in the upper left to find what you want. See curated posts on other social platoforms at http://pegcorwin.com @fbforbusiness @pcorwin
Curated by Peg Corwin
Maxemize engagement on your Facebook Page with a great cover photo, relevant About info and custom page tabs using great labels.
Larry says when you get a unicorn, start by heavily promoting it on Facebook and Twitter. Because the post has high engagement, you should get inexpensive clicks.
Facebook marketers, get the most out of your social media budgets. "Larry says when you get a unicorn [post popular organically], start by heavily promoting it on Facebook and Twitter. Because the post has high engagement, you should get inexpensive clicks. Clone it for video too."
Social Media Marketing Podcast 233. In this episode Holly Homer explores community development using Facebook.
Facebook community - she now does live Q & A sessions in Facebook Live, uses Facebook Insights, watched the magic "orange bar..."
Is your Facebook page reach declining? Discover how to build and promote a community on Facebook to let you engage with your target audience.
Facebook marketers, build community with an active Facebook group, Facebook live broadcasts and Facebook ads. That's a strategy that builds on Facebook's current emphasis.
Now is a perfect time to learn the ins-and-outs of Instagram Marketing so that can take advantage of this huge opportunity that is growing by the day.
Instagram marketers, here are some pro tips for storytelling, encouraging engagement. Zimmerman knows her stuff.
Do you wish more people interacted with your Facebook posts? Discover 10 ways to increase engagement on your Facebook business page posts.
Facebook marketers, amp up your engagement with these tips.
UGC is the best way to beat an algorithm that wants to topple and bury your promotions amid pictures of babies, beards, and breakfast platters.
Social Media Marketers, why encourage User Generated Content? Because Facebook ranks it highly and because people trust it. Learn how here.
Discover best practices and tips for getting your Facebook content in front of your audience and inspiring them to click, engage and share.
"...it’s more clear than ever that posting links to your website or blog content can’t and won’t get you the results you’re looking for, but rather it’s time to embrace Facebook as a way to connect with your audience, encourage discussion, show your value and build a rapport, as well as drive some traffic."
Welcome to our Facebook growth and engagement study for the month of April. Here’s what we found out.
Posting to your Facebook page frequently? "Facebook has announced a news feed algorithm change that could impact your reach. They are reducing how often people see several posts in a row from the same source"
Videos? " One interesting tactic some companies are trying is to “live” stream pre-recorded videos on Facebook Live. This can be done through the Live API. Facebook is all-in on live video at the moment. It’s a great way for companies to use that to their advantage and get attention to some of their existing video content."
Bottom line? compare yourself against benchmarks, post more video, watch posting frequency and create a Facebook Messenger bot.
Want to learn more about Facebook Live? Discover what marketers need to know about the newest Facebook Live video features.
Powerful new Facebook Live features to grow engagement in your social channels.
To make it easier for people to identify and contact the businesses they want to connect with, we’re bringing Page usernames to the forefront. Each Page has a unique username that can be set and edited. Soon, your username will show up directly on your Page, underneath your Page title with an @ symbol before it. Pages that already have a vanity URL (unique URLs such as facebook.com/JaspersMarket) already have a username, because a Page’s username (@JaspersMarket) and vanity URL are the same.
Learn about how your Facebook page will now have a user name and how Facebook Messenger Codes, Links and Greetings will now be available to enhance communications.
Recently while on Facebook I came across a quick technique for growing your Facebook page likes that was shared in
I just went back and invited people who had liked a post on our Facebook page to Like the page. Wow, this is simple and quick way to get more relevant Facebook fans.
Have you seen the new Facebook Reactions? Discover how Facebook Reactions work, and how your Facebook Page can get the most from Facebook Reactions.
Like Love HaHa Surprise Sad Angry. Get ready for Facebook Reactions on your posts. Learn to: encourage fans to use reactions, combine reactions with contests, circumvent negative reviews, research your competitors content and share Facebook reaactions as your page.
Organic post reach on a high with the latest tweak to the algorithm
Good news and bad - High organic reach but "engagement rate on lowest point." And videos rule post formats. Click for details
Audience optimization is broken down into three different, but related, features:
Targeting options that appear to be available both for paid and unpaid updates on your Facebook page. Set up preferred audience and audience restrictions. See results of targeting in Insights.
Is your business struggling to connect with other businesses on Facebook? Discover nine ways B2B marketers can use Facebook to connect with customers.
Solid recommendations on reaching B2B clients and prospects professionally but socially on Facebook.
Is your social media audience losing interest? This article shares five psychology principles you can use to improve your social media marketing results.
Use these psychological principles to improve social media results: Tell stories, focus on personal benefits, use social proof, involve influencers, and create scarcity.
We've asked social media managers which metrics they care about when it comes to Facebook videos, and the verdict is in -- you're interested in the number of people you reach, the amount of views you get, and what your audience retention looks like. Your "people reached" metric tells you how many people have actually seen your video -- how many unique people your video content is touching. This matters to you because, especially from a brand awareness perspective, you want to touch as many peop
Brand awareness is a huge benefit of Facebook video. Some strategies to try?
Do you use Facebook video? In this guest post, Ravi Shukle breaks down 10 creative ways you can use Facebook video to get more brand engagement...
Video, video, video. Guess we all have to master this to be in the game. Here's how to get more engagement on Facebook with video.
Do you have a content strategy for your Facebook Page? This article shows how to find your best content using Facebook Insights.
Good explanation of how to look at Facebook insights and what you can learn from them to improve your marketing.
Learn the right techniques to reach out to your desired audience from Jen Lehner. LinkedIn is not just for your resume! Tune in now!
Check the middle of this post for an interesting way to research and engage your target clients. Hint: Jen uses search, cover photos and groups.
How do the best-performing Facebook pages get all that amazing engagement?
And how can you and I do the same?
The Facebook pages that are doing wonderfully well with likes, shares, and comments on their posts have so much to teach about new tactics and worthwhile strategies. Our friends at BuzzSumo analyzed 500 million (!) of these Facebook posts, and we’ve learned some amazing takeaways that you can implement on your page today.
(I’ll be joining BuzzSumo’s Steve to chat with you live about this
See 7 stats on engagement from this study of Facebook Updates, and for each, how you can use this to improve your Facebook marketing.
Rachel Miller founder of QuirkyMomma offers tips on topics including finding and creating content, handling controversial topics and prioritizing.
Learn how to build and grow a Facebook community in the video about the Quirky Momma community built by Rachael Miller.
Are you participating in Facebook groups? In this article, you'll discover nine ways Facebook groups can benefit your business
Facebook groups are powerful these days. You can interact with and engage members, even email them. Get ideas for how you can use them here.